2 - Grow your User Base
This step is essential.
During this period, your app will generate downloads and installations.
As a result, you will also acquire your first users.
Direct conversion:
There are downloads and installs that are generated directly from your campaign in the Adstronomic network.
Indirect conversion:
There are downloads and installs that are driven by organic traffic on the stores due to the gain of visibility generated by Direct conversion.
The duration can evolve according to the starting level and the success of your advertising campaign. However, we advise to keep the 3 Adstronomic advertising placements (Banner, Interstitial, Rewarded) for a minimum period of 3 months.